GTA 6 PC Release Date Is Being Delayed on Purpose, Says Take-Two CEO

Take-Two's CEO recently revealed that GTA 6's PC release date is being delayed on purpose to better serve console players.

Take-Two CEO Strauss Zelnick has confirmed that Grand Theft Auto VI's delay on PC is actually being done on purpose. In a recent interview with Bloomberg, the outlet pressed Zelnick on why GTA 6 wasn't releasing on PC at launch if the company no longer does platform exclusivity deals. In response, the Take-Two CEO said: "Rockstar always starts on console because I think, with regard to a release like that, you're judged by serving the core."

Zelnick then clarified and said that Rockstar Games wants to serve their main customer base first. "Like really serving the core consumer. If your core consumer isn't there, if they're not served first and best. You kind of don't hit your other consumers." So essentially, Take-Two sees GTA 6's core customer base as console players such as PS5 and Xbox Series X.

Interestingly, Strauss Zelnick also used the interview to confirm that Sony PlayStation has marketing exclusivity for GTA 6 on PS5. Assuming the Grand Theft Auto 6 release date isn't delayed again, we could start to see marketing for the game ramp up soon. When new trailers arrive, they will land first with Sony PlayStation.

Given that GTA V sold a massive amount on Steam — as of 2023, there were reports that GTA 5 sold as much as 25.9 million units on the Valve platform — Zelnick's explanation may raise the eyebrows of some PC players. Although those figures would have likely gone up as of 2026.

When asked if PS5's marketing exclusivity played a part in the PC release being delayed, Zelnick doubled down: "No. I mean, historically, Rockstar's gone to console first." In all fairness, Grand Theft Auto does, in fact, have a long history of launching on PC at a later date. However, with how popular PC gaming has become in 2026, many players are now wondering why GTA 6 is being delayed on Steam. According to Zelnick, this is done on purpose so that Rockstar Games can better serve the game's core consumer base first — which are console players.