Take-Two CEO Strauss Zelnick says the November 19, 2026 GTA 6 launch date is firm, joking that many workers will call in sick that day. He also confirmed marketing will begin "soon" ahead of the game's release.
Part 1
Take-Two CEO Strauss Zelnick says there will be a lot of people calling in sick on November 19, 2026 — and that is definitely good news for anyone fearing another GTA 6 delay. Speaking at the Interactive Innovation Conference, Zelnick discussed the company's approach to pricing GTA 6 and confirmed that Rockstar will spin up marketing "soon."
Part 2
"What we think about is making the most spectacular piece of entertainment on Earth, in history – and it's a pretty daunting challenge," Zelnick said. "If we do that, and if we're of service to our customers, then the upside will take care of itself." He also expressed confidence that "a lot of people will be calling in sick on November 19" when the game finally launches.
Part 3
While the comment was delivered with a light-hearted tone, it signals something important: as far as Take-Two is concerned, GTA 6 is locked in for November 19, 2026. Of course, Rockstar has a history of surprises, and concern persists among fans that another delay could still happen before launch day.